Baltimore's largest indoor sports and entertainment facility, 1st Mariner Arena, partnered with CVR to install interactive digital screens, promising advertising exposure to more than 1 million guests annually.
CVR will offer advertisers static ad spots, animation and video in 10-second rotations, resulting in between 22 and 60 impressions per hour. Depending on the package purchased, advertisers will spend between $.05 and $.25 per impression.
With the cost of television advertising continually on the rise, and averaging $21 in advertising spend to reach just 1,000 people via television, local and national businesses are already showing serious interest in 1st Mariner's digital screens.
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